Sarantis Group

Group Category Director

Eirini Presvelou is an experienced marketing professional with a strong background in FMCG and beauty. She is currently the Group Category Director for Beauty & Skin Care at Sarantis Group, where she has served for more than six years across roles of increasing responsibility, including Head of Group Suncare Category. In these positions, she has led category strategy, innovation planning, and cross functional team leadership, consistently delivering results in complex and fast paced environments. Before joining Sarantis, Eirini spent over nine years at APIVITA, where she advanced to Senior Global Marketing Manager for Skincare. In this role, she led global marketing and communication strategies, oversaw product innovation, contributed to initiatives representing 50% of company turnover and supported brand development across 14 countries [...]

Sarantis Group

Group Learning & Development Manager

Eirini began her career in the HR field in 2005, working in companies across Retail, Telecommunications, and FMCG sectors. She holds an MSc in Strategic Human Resources from ALBA Graduate Business School. She specializes in training design, combining employee development with HR strategies. Her experience includes performance management and leadership development, ensuring that training initiatives are aligned with business goals. She excels at fostering a culture of continuous learning and improvement. [...]